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Are we receiving too many email ads?
#1
Posted 19 August 2005 - 11:00 AM
email blasters to limit their send rates?
Dave-
Complete Advertising Inc.
#3
Posted 19 August 2005 - 11:19 AM
some do offer good info which is why i stay in some lists but it's still too many.
i don't have a problem with suppliers sending me their direct ads but it's the other email blast companies that send out huge amounts of ads for suppliers , what's to stop them from sending out say 100 ads from 100 different suppliers. if only suppliers knew how many other emails they are sending along with their owned purchased email blast i think they would think twice about advertising with these eblast companies, oh well.
adspecip said:
#4
Posted 19 August 2005 - 12:45 PM
completeadv said:
some do offer good info which is why i stay in some lists but it's still too many.
i don't have a problem with suppliers sending me their direct ads but it's the other email blast companies that send out huge amounts of ads for suppliers , what's to stop them from sending out say 100 ads from 100 different suppliers. if only suppliers knew how many other emails they are sending along with their owned purchased email blast i think they would think twice about advertising with these eblast companies, oh well.
Scott Millar
VP of Marketing
Direct BAGS
UPIC: DIRBAG
Support the TRIANGLE
#5
Posted 19 August 2005 - 04:20 PM
Not sure what the answer is. I would rather get rid of the Viagra, Cialis, University Diploma, and whatever other spam saturates my inbox on a daily basis first. :)
#6
Posted 19 August 2005 - 08:51 PM
Clyde Straub, President
Ideas Unlimited USA
Established in 1948
#7
Posted 25 August 2005 - 04:02 AM
#8
Posted 25 August 2005 - 09:39 AM
i agree 100%. don't think of them as information, just more spam to delete.
do suppliers find eblasts an effective form of marketing? is there a roi for the dollar spent?
#9
Posted 25 August 2005 - 09:46 AM
1. As everyone else has said, cut the number of the repeats of the same ad. It only makes the supplier look deperate.
2. Make the subject line meaningful - Don't be cute, be informative in the subject line. This way I can find the ad again after 'filing' in an email folder. Most ads are now inserted graphics, not text. If I run a search on my email, it will only search whatever text is there in the message on in the subject line. By putting in some appropriate key words I can find your ad later.
3. Put in a clear expiration date, and put it in a consistent location, such as at the bottom.
4. Use an ASI and/or PPAI number in the subject line - this helps me filter ads out of my urgent email and into the ads folder, where I can find them later.
Isa
Isa Cocallas
3Koi - Your partners in creative promotions
www.3koi.com
"Laughter is an instant vacation" Milton Berle
#10
Posted 25 August 2005 - 05:42 PM
We even take it a step further- You can opt out of any advertisers message and still remain on the entire smartblast list- This serves to eliminate any ads you'd prefer not recieve from certain suppliers.
We recently have also allowed distributors to download the SmartBlast ToolBar which caters to those who would prefer not to recieve our eflyers in their inbox, but would reside on the toolbar.
And finally, www.supplierspecials.com is where we archive all of our special offers that we send daily. - Just choose the "eflyer archive".
I hope this helps with some of your concerns. Thank you.
Michael Ryan
President
SmartBlast.com
CEO
SmartBlast.com
mryan@smartblast.com
312-587-8489 ext 101
www.smartblast.com
www.digicatalog.com
"A SAGE Licensed Email Marketing Provider"
#11
Posted 25 August 2005 - 05:51 PM
smartblast said:
Hey Michael,
Myself and some others have discussed this on the site here, and i've never had luck unsubscribing from individual advertisers on smartblast. I unsubscribed from california tattoos over 10 times before finally giving up and unsubscribing all together.
Any chance that a bug still exists that stops us from being able to unsubscribe from individual suppliers, or was this fixed?
PromoPunch.com
Promotional Products, Promotional Items, Corporate Gifts, Tradeshow Giveaways and more from PromoPunch.com
#12
Posted 25 August 2005 - 06:12 PM
CEO
SmartBlast.com
mryan@smartblast.com
312-587-8489 ext 101
www.smartblast.com
www.digicatalog.com
"A SAGE Licensed Email Marketing Provider"
#13
Posted 25 August 2005 - 09:07 PM
Anyhow you have the right to do what you feel is ethical and we have the right to ignore your emails. After this I'm sure I will not be on your list any longer :) .
#14
Posted 25 August 2005 - 09:16 PM
There are several other threads on this as well, so you certainly have a valid concern. I think email marketing is becoming less and less beneficial for the suppliers.
However, if they are going to send blasts, I suggest they send them via a service like smartblast. Michael is always on the cutting edge - allowing us to unsubscribe from individual advertisers and that kind of stuff. If this is up and working now, I will certainly sign back up.
The more email marketing companies that popup, the cheaper it will get for suppliers to "blast us" and the bigger the problem will get. I will personally stick with services like smartblast that give us options, and let the other guys go.
completeadv said:
Anyhow you have the right to do what you feel is ethical and we have the right to ignore your emails. After this I'm sure I will not be on your list any longer :) .
PromoPunch.com
Promotional Products, Promotional Items, Corporate Gifts, Tradeshow Giveaways and more from PromoPunch.com
#15
Posted 26 August 2005 - 04:34 AM
On the other hand, when have helped many distributors across the country in doing more business online ( at no charge I might add)- In addition, we have also been a major contributing factor to the launch of the distributortalk site.
SmartBlast is not just ads in your inbox- It's a tool to allow distributors to easily order samples and catalogs automatically from the eflyers as well as the "branding" of eflyers that allows you to forward end user safe flyers to your customers and prospects.
View our testimonial section online at smartblast.com and supplierspecials.com and you'll see what it's doing for distributors.
Finally, our opt out and opt in mechanism has always been working- I really would need more info to find out what problems you encountered.
completeadv said:
Anyhow you have the right to do what you feel is ethical and we have the right to ignore your emails. After this I'm sure I will not be on your list any longer :) .
CEO
SmartBlast.com
mryan@smartblast.com
312-587-8489 ext 101
www.smartblast.com
www.digicatalog.com
"A SAGE Licensed Email Marketing Provider"
#16
Posted 26 August 2005 - 09:51 AM
The more interesting ones I use the customize and forward option, then add the link to a "specials" page on my website. It's an easy way for my customers to see what's new, and drives traffic to the site (and to the phone!).
Anyhow, it works for me.
#17
Posted 26 August 2005 - 10:28 AM
smartblast said:
Hi Micheal,
It seems like a couple of people are telling you that they are having problems with the opt out feature. How can you say that it is always working, without exploring the possibility that it is not?
It may well be that they are opting out of your Smartblast and then getting an ad from another blaster. But given that one of the people reporting is Chris, and he is pretty tech-savvy, that seems unlikely in at least one case.
Perhaps someone should try opting out of a particular supplier's ads, then if any more arrive, they could forward the new blasts to one of your Smartblast team.
I was one of your early testimonials, and I still think you invented a great communication methodology (now copied by others). But I also have to say that the blasting is getting out of hand with the multiple blasts of the same information. I'll start utilitizing the opt outs, and see if I can reduce that flow.
Is there any way you can implement a "Tell me once" option for the recipients? That way, like Tivo, I'd only get First Run of any ads, and not the multiple repeats.
Isa
Isa Cocallas
3Koi - Your partners in creative promotions
www.3koi.com
"Laughter is an instant vacation" Milton Berle
#18
Posted 26 August 2005 - 11:47 AM
Yes, we have been a major contributor of suppliers "specials" in distributors inbox, and I know it's not for everyone ( the daily flow)- so, my suggestion would be to download the SmartBlast ToolBar. In the meantime, we will continue to look for ways to improve our service to you and I wish you all the best!
CEO
SmartBlast.com
mryan@smartblast.com
312-587-8489 ext 101
www.smartblast.com
www.digicatalog.com
"A SAGE Licensed Email Marketing Provider"
#19
Posted 26 August 2005 - 12:01 PM
smartblast said:
#20
Posted 26 August 2005 - 03:09 PM
CEO
SmartBlast.com
mryan@smartblast.com
312-587-8489 ext 101
www.smartblast.com
www.digicatalog.com
"A SAGE Licensed Email Marketing Provider"
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