Hi Chris,
Thanks for your comments on PromoLeads, we appreciate your thoughts and concerns regarding the system.
Chianinyc said:
If a distributor told a customer to go to my site and find something they wanted to purchase, the last thing the end user should find is a link to send me there info so I pass it off to another distributor.
This is a valid concern (although we have not actually encountered this problem yet that I?m aware of) and its one with an easy fix for today, and a permanent fix we are working on from a software perspective. The easy fix for today if your concerned about this is to not put the form on the site your distributors use. Instead use alternative sites that are engineered for driving leads, and not for servicing your distributors. Interestingly enough, it does not appear as though your distributors even go to;
www.chocolateinn.com as it instantly redirects to;
http://www.promoxml....iteid=chocolate perhaps you could separate the two, or build small product specific sites.
The permanent solution to this problem we are working on will have a software and ?cookie? element to it that would allow the system to identify that end user, as having come from a certain distributor, thus looping them right back to that distributor.
Chianinyc said:
Perhaps offering a medium for suppliers to meet new distributors will not only increase the website usage but also create a more comfortable platform for distributors to feel they are creating mutually beneficial relationships on your site.
There is nothing you will do to meet new distributors that will ever be as cost effective and immediate as sending them a sales lead. The response suppliers get from distributors who receive a lead has been almost instant, and mutually beneficial; at that moment you have their total attention and can discuss your products with them. Contrast this with the expense, time and lack of identifiable results you endure doing trade shows, or print ads, or other means? PromoLeads is a medium for suppliers to meet and work with new distributors and old; that?s exactly what it has been designed to do.
Chianinyc said:
The only reason I ask is due to the fact that we DO NOT deal with end users as a supplier, so in our efforts to maintain this distributor / supplier relationship everyone loves, we eliminate ourselves from ever being able to utilize a tool like Promoleads.
This is exactly the beauty of PromoLeads, it solves this problem in a way that strengthens the distributor/supplier relationship. Why take a person interested in the very products you sell and essentially tell them to go away? Why wouldn?t you want to meet their needs by referring them onto a distributor who can help them?
PromoLeads offers all kinds of unique ways for you to grow your business, engage new distributors and focus on some products you really want to sell. For example perhaps you have seasonal products you want to ramp up for, or a new product no distributors know about. With PromoLeads you could drive leads specifically for those products, and then send those leads on to distributors. The fastest way I can think of to get distributors thinking about a new product you have, is to refer someone to them that wants to buy it now.
At the core of PromoLeads is the traditional supplier/distributor relationship; without it there is no point in PromoLeads. It?s purpose is to allow everyone to do more business together.
I hope you could fine the time to participate in the conference call, I do believe you will find it to be enlightening about what PromoLeads is and what it can do for your business.